Integrated Business Planning

Let’s Rethink How We Manage Business

 

IBP is provocative, challenging, and, at times, contentious, yet the benefits are unquestionable. We have experience navigating the dynamics which impede IBP implementation in a variety of different businesses. This experience affords us the opportunity to help others take the concepts of IBP and provide pragmatic operational solutions, avoiding rabbit-holes, minefields, and some of the frustration associated with the deployment.  This site is created to provide online support, answer questions, and help others on their IBP implementation journey.

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Managment

Leadership Accountability

Supply chain leader and a market leader are sitting at a bar, looking somber and frustrated. Supply Chain Leader: "We need to figure out how to explain our nonperformance to leadership. Any ideas?" Market Leader: "Yeah, we need to come up with something convincing." The supply chain leader starts brainstorming, looking stressed. Supply Chain Leader: "Maybe we can say there were delays in the supply chain due to unforeseen circumstances?" Market Leader: "No, that won't work. We've already used that one before." The market leader takes a sip of their drink, looking pensive. Market Leader: "What about blaming it on…
Debbie Evans
April 9, 2023
BusinessIntegrated Business Planning

Challenges of IBP

After 8 years implementing, coaching businesses and designing Integrated Business Planning (IBP) processes I have accumulated a long list of common challenges that often plague IBP deployments.   To understand all the challenges it is important to understand the intent and purpose of IBP. To contextualize how IBP should work in a business it is best to illustrate with an example.  Let say you want to grow your business from $500M to $1B in 3 years while maintaining a 15% EBITDA.   This is the focus to which the IBP process is centered for all the 5 steps, product portfolio review, commercial…
Debbie Evans
May 24, 2021
Business

Supply Plan vs. Demand Plan — What’s the Difference and Why It Matters

Think of the demand plan as the company’s best read on the market—an unconstrained forecast of what customers will buy if nothing gets in the way. It’s built from history, seasonality, price and promo plans, sales pipeline, and a healthy dose of competitive intel. It should be honest about uncertainty and explicit about assumptions, because its job is to preserve a clean market signal and highlight revenue risk and opportunity. The supply plan hears that signal and replies, “Great—here’s the constrained, feasible way we’ll make, buy, and ship it.” Supply translates the demand plan into real-world actions: purchase orders, production…
Debbie Evans
October 2, 2025
Business

Navigating Success: How Integrated Business Planning Can Propel New Businesses to Prosperity

Starting a new business venture can be an exhilarating yet daunting journey. Entrepreneurs often wear multiple hats, juggling countless responsibilities while striving to achieve sustainable growth. In this dynamic and competitive landscape, the concept of Integrated Business Planning (IBP) is often thought of as something for more mature businesses, but nothing can be further from the truth.  IBP is the valuable compass that can steer new businesses toward success by aligning all functions towards those strategic growth ambitions. Understanding Integrated Business Planning At its core, Integrated Business Planning (IBP) is a holistic approach to business management that aligns various organizational…
Debbie Evans
September 4, 2023