Integrated Business Planning

Let’s Rethink How We Manage Business

 

IBP is provocative, challenging, and, at times, contentious, yet the benefits are unquestionable. We have experience navigating the dynamics which impede IBP implementation in a variety of different businesses. This experience affords us the opportunity to help others take the concepts of IBP and provide pragmatic operational solutions, avoiding rabbit-holes, minefields, and some of the frustration associated with the deployment.  This site is created to provide online support, answer questions, and help others on their IBP implementation journey.

person writing on notebook
Business

Supply Plan vs. Demand Plan — What’s the Difference and Why It Matters

Think of the demand plan as the company’s best read on the market—an unconstrained forecast of what customers will buy if nothing gets in the way. It’s built from history, seasonality, price and promo plans, sales pipeline, and a healthy dose of competitive intel. It should be honest about uncertainty and explicit about assumptions, because its job is to preserve a clean market signal and highlight revenue risk and opportunity. The supply plan hears that signal and replies, “Great—here’s the constrained, feasible way we’ll make, buy, and ship it.” Supply translates the demand plan into real-world actions: purchase orders, production…
Debbie Evans
October 2, 2025
Managment

Leadership Accountability

Supply chain leader and a market leader are sitting at a bar, looking somber and frustrated. Supply Chain Leader: "We need to figure out how to explain our nonperformance to leadership. Any ideas?" Market Leader: "Yeah, we need to come up with something convincing." The supply chain leader starts brainstorming, looking stressed. Supply Chain Leader: "Maybe we can say there were delays in the supply chain due to unforeseen circumstances?" Market Leader: "No, that won't work. We've already used that one before." The market leader takes a sip of their drink, looking pensive. Market Leader: "What about blaming it on…
Debbie Evans
April 9, 2023
Integrated Business Planning

IBP Challenges, no one wants to talk about

Integrated Business Planning (IBP) is a management process that aims to bring together different business functions to plan and execute an organization's strategies. IBP goes beyond traditional Sales and Operations Planning (S&OP) by including functions such as finance, marketing, and human resources in the planning process. While IBP can provide many benefits, such as increased visibility, better decision-making, and improved alignment, it also comes with several lesser-known challenges or rather taboo sensitive challenges that can make implementation difficult. Basic supply chain capability is lacking in any ability to execute the plan. There is a misconception that if you build it,…
Debbie Evans
April 24, 2023
Integrated Business Planning

S&OP vs IBP. What’s the difference?

It is often a common practice for businesses to think about Sales and Operations planning (S&OP) and Integrated Business planning (IBP) as terms that can be reflected interchangeably, however there are very distinct differences that are important to understand and are more than just nuances.    These differences can have important implications on how an organization approaches deployment with respect to ownership, accountability and how data is constructed for visibility and decision making.   Let’s compare these differences:   Characteristic S&OP IBP Purpose Balancing demand and supply to align appropriate capacity and resources Understand the consequence of integrated plans with respect to…
Debbie Evans
March 17, 2021